This one hits hard.

It is so deeply personal. I bet we can all relate.

Together with FCBH and FCB global, we recognized the day we left office in lieu of COVID-19.

Not realizing that 2-weeks would turn into years.

On the first anniversary, we introduced H-DAY, where we restored our homes to just be homes again and not remote offices by closing for the day. We promoted it on social, shut down our website, turned on "OOTO" notifications and even assigned an H-DAY time code. And for our team? We sent them some goodies to help home feel more like home again.

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For IPG Health alone, we closed 120 offices, with over 6000 employees ,'costing' 48 000 billable hours, with over 24 000 video calls canceled, 72 000+ emails unsent,  and over 6000 WFH homes were restored — because nothing matters more than the health of our people.